A Buffer alternative for social media managers with clients.

Buffer is easy to use and publishes its pricing openly. Social media managers with clients often need more around approvals, covers and what the AI can make. This page compares those points using Buffer's own pricing page and help center.

Why teams switch to Julexis

Clients approve without signing up

Send a private link with a password. Your client opens it, approves each post or asks for changes, and you hear about it once, at the end of their round. They never need a Julexis account.

Covers you choose

On TikTok, upload your own cover image or pick a frame from the video. On Facebook, Instagram, LinkedIn and Pinterest, pick the frame that becomes the cover.

AI that goes past the caption

Write captions and rewrites, generate images with GPT Image 2.5 or Nano Banana Pro, edit part of an image, make a video with Google Veo 3.1 Lite, or draft a whole plan of up to 84 posts. AI credits come with the plan. There is no API key to bring.

Competitors in view

Follow how competitors' Facebook Pages and Instagram profiles perform, in the same tool you publish from.

Side by side

FeatureJulexisBuffer
Client approval without an accountYes. The client opens a private, password-protected link and approves or asks for changes post by postNot listed. Approval workflows are on the Team plan ($10 per channel/month billed yearly, $12 monthly), for team memberssource
TikTok cover from your own imageYes, or pick a frame from the videoA frame from the video. Their help center says uploading an image for a thumbnail is not supportedsource
LinkedIn video coverPick the frame that becomes the coverTheir help center says the LinkedIn integration does not support custom thumbnailssource
First comment on X and ThreadsYes, as on Instagram and FacebookX and Threads are not listed among their first-comment networkssource
Competitor analysisFacebook Pages and Instagram profilesNot listed on their plans pagesource
AI image generationGPT Image 2.5 and Nano Banana Pro, with editing of part of an imageNot listed. Their AI Assistant is described for ideas, rewriting and postssource
AI video generationGoogle Veo 3.1 Lite, from the post editorNot listed on their AI Assistant pagesource
A whole content plan written by AIUp to 84 posts in one go, with a best-time actionNot listed on their AI Assistant pagesource
Interface in ItalianBuilt in, alongside EnglishTheir help center lists the web app as English onlysource

Where Buffer slows agencies down

  1. 01

    Every channel is billed

    Buffer bills per channel, and a channel is one social account. Their own example: five brands with an Instagram and a Facebook page each make 10 channels. Team is listed at $10 per channel a month billed yearly, or $12 billed monthly, with lower rates above 10 channels.source

  2. 02

    Approvals are on the Team plan only

    Their help center states that approving drafts is only available on the Team plan. The account owner and users with Full Access are the ones who approve.source

  3. 03

    A cover is a frame, never your own image

    Their help center says uploading an image for a video thumbnail is not supported. On Instagram, TikTok and Pinterest you can pick a frame, and the LinkedIn integration does not support custom thumbnails.source

Questions

What does Julexis cost?

Julexis is in an invitation-only closed beta, and it is free for the testers we approve. Prices are not public yet. Beta testers will be offered a discount on their first year before the public launch.

Do my clients need an account to approve posts?

No. You send them a private link and a password. They approve each post or ask for changes, and you get one notification when they finish their round.

Can I use my own image as a TikTok cover?

Yes. Upload a custom cover image or pick a frame from the video. On Facebook, Instagram, LinkedIn and Pinterest you pick the frame that becomes the cover.

Can the AI make images and video, not just text?

Yes. From the editor you can generate images with GPT Image 2.5 or Nano Banana Pro, edit part of an image, and generate video with Google Veo 3.1 Lite.

Is Julexis available in Italian?

Yes. The whole interface is available in English and in Italian.

Try Julexis on your own clients

Julexis is in invitation-only closed beta and free for every approved tester. Apply, connect your accounts and publish your first plan.

Apply for the beta

Sources

  1. buffer.com/pricing — Plan cards (USD, yearly toggle, 1 channel), feature comparison and FAQ; monthly per-channel rates from buffer.com/pricing.md
  2. Buffer help: sharing videos — Video thumbnails and covers by network
  3. Buffer help: approving draft posts — Which plan and which users can approve
  4. buffer.com/ai-assistant — What the AI Assistant does
  5. Buffer help: languages — Languages of the web and mobile apps

Buffer details are taken from their public pages listed here, last checked on October 22, 2026. Prices are shown in the currency each page lists. Buffer is a trademark of its owner. Julexis is not affiliated with Buffer. Spotted something out of date? Write to legal@julexis.com and we will fix it.