Buffer is easy to use and publishes its pricing openly. Social media managers with clients often need more around approvals, covers and what the AI can make. This page compares those points using Buffer's own pricing page and help center.
Send a private link with a password. Your client opens it, approves each post or asks for changes, and you hear about it once, at the end of their round. They never need a Julexis account.
On TikTok, upload your own cover image or pick a frame from the video. On Facebook, Instagram, LinkedIn and Pinterest, pick the frame that becomes the cover.
Write captions and rewrites, generate images with GPT Image 2.5 or Nano Banana Pro, edit part of an image, make a video with Google Veo 3.1 Lite, or draft a whole plan of up to 84 posts. AI credits come with the plan. There is no API key to bring.
Follow how competitors' Facebook Pages and Instagram profiles perform, in the same tool you publish from.
| Feature | Julexis | Buffer |
|---|---|---|
| Client approval without an account | Yes. The client opens a private, password-protected link and approves or asks for changes post by post | Not listed. Approval workflows are on the Team plan ($10 per channel/month billed yearly, $12 monthly), for team memberssource |
| TikTok cover from your own image | Yes, or pick a frame from the video | A frame from the video. Their help center says uploading an image for a thumbnail is not supportedsource |
| LinkedIn video cover | Pick the frame that becomes the cover | Their help center says the LinkedIn integration does not support custom thumbnailssource |
| First comment on X and Threads | Yes, as on Instagram and Facebook | X and Threads are not listed among their first-comment networkssource |
| Competitor analysis | Facebook Pages and Instagram profiles | Not listed on their plans pagesource |
| AI image generation | GPT Image 2.5 and Nano Banana Pro, with editing of part of an image | Not listed. Their AI Assistant is described for ideas, rewriting and postssource |
| AI video generation | Google Veo 3.1 Lite, from the post editor | Not listed on their AI Assistant pagesource |
| A whole content plan written by AI | Up to 84 posts in one go, with a best-time action | Not listed on their AI Assistant pagesource |
| Interface in Italian | Built in, alongside English | Their help center lists the web app as English onlysource |
Buffer bills per channel, and a channel is one social account. Their own example: five brands with an Instagram and a Facebook page each make 10 channels. Team is listed at $10 per channel a month billed yearly, or $12 billed monthly, with lower rates above 10 channels.source
Their help center states that approving drafts is only available on the Team plan. The account owner and users with Full Access are the ones who approve.source
Their help center says uploading an image for a video thumbnail is not supported. On Instagram, TikTok and Pinterest you can pick a frame, and the LinkedIn integration does not support custom thumbnails.source
Julexis is in an invitation-only closed beta, and it is free for the testers we approve. Prices are not public yet. Beta testers will be offered a discount on their first year before the public launch.
No. You send them a private link and a password. They approve each post or ask for changes, and you get one notification when they finish their round.
Yes. Upload a custom cover image or pick a frame from the video. On Facebook, Instagram, LinkedIn and Pinterest you pick the frame that becomes the cover.
Yes. From the editor you can generate images with GPT Image 2.5 or Nano Banana Pro, edit part of an image, and generate video with Google Veo 3.1 Lite.
Yes. The whole interface is available in English and in Italian.

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Julexis is in invitation-only closed beta and free for every approved tester. Apply, connect your accounts and publish your first plan.
Apply for the betaBuffer details are taken from their public pages listed here, last checked on October 22, 2026. Prices are shown in the currency each page lists. Buffer is a trademark of its owner. Julexis is not affiliated with Buffer. Spotted something out of date? Write to legal@julexis.com and we will fix it.